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It’s Cocktail Friday at Elarbee Media. Today we would like to pay tribute to an iconic “friend”, Mr. Boston. This classic red and black book reminds us that no matter how knowledgeable and worldly you are, sometimes you simply have to refer to an expert. Your cocktails will taste better that way.For businesses, trying to keep all-things in house can backfire. Hire in experts that you use when needed and don’t have to add to your payroll. Get your outside expert to pay for the cocktails. Between that and the business advantage you can’t lose!