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It's ‪#‎CocktailFriday‬! Seasonal swings can make it feel like your whole business is “on the rocks." Sometimes taking a deep breath, along with a sip of your favorite cocktail can help give you the perspective you need to move forward without fear.To avoid feeling as though you're "on the rocks," it is imperative to look at how business was this time last year. Then, compare results based on the time of year and note swings that typically occur so that you can anticipate these swings rather than react when they happen. Happy Friday!