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Connections has significantly increased the amount of business it does in partnership with media agencies over the last few years. Working alongside agency partners to ensure that their clients' package insert campaigns are delivered effectively and efficiently.

Our records show that we have partnered with over 50 agencies over the years to facilitate package insert programs.

We’re proud of the reputation we’ve earned as an agency partner that can be trusted to fully respect the relationship between the agency we’re working with and its advertisers.

We understand that collaboration and transparency are the keys to long-standing partnerships, and the relationships we’ve built with key agency partners in the package insert space are testament to that approach.

As we go into 2026, we’re also keen to start working with more agencies from outside the package insert world. We know that marketers and brands are becoming more interested in retail media generally and package inserts specifically. If you or someone you know works at an agency that specializes in channels outside of package inserts, we’d love to help you facilitate test campaigns either as a fully transparent partner or on a white-label basis.

📬 You may even receive a newsletter from Connections soon, designed to demystify the world of package inserts for interested agencies and account managers.

Please do get in touch if you’re interested in hearing more or would like to receive our agency newsletter.