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What She Said.
Blog Details
Halloween creative done right. 🎃
BarkBox partnered with Carters to reach parents and families through package inserts, and the creative is exactly what this channel deserves: bold, seasonal, playful, and built around a clear offer.
“Not a Trick: Free Upgrade On Your First Box!”
Smart media is not just about where you show up. It is about when you show up.
This campaign reached Carter’s shoppers inside their ecommerce delivery, at home, during the unboxing moment. That matters because this is a high-attention environment, free from the endless scroll, ad blockers, and digital clutter.
For BARK, the fit is strong: parents, families, online shoppers, and plenty of pet-loving households. The offer feels relevant, the creative feels fun, and the placement feels natural.
This is why we believe so strongly in ecommerce media.
Not a trick. Just smart media.
