Data Card: AAA Go


AAA represents more than 100 years of service to American families. Its clubs started as member advocates for road and travel services to the new motoring public a friend/advocate relationship that continues to this day. Today, there are 37 AAA clubs and 1,100 local AAA offices in the U.S. and Canada. AAA currently has 57 million members and a membership renewal rate of almost 90%.

The AAA Publishing Network consists of 14 titles (11 magazines and 3 tabloids) with a total audience of more than 18 million households. These titles are the clubs method of communicating with their members. These publications are also the best way to reach every AAA household. Because members value their AAA membership so highly, they welcome these publications in their homes and look to them for exclusive member benefits, travel information and advice.

While each issue of Go Magazine focuses on travel throughout the Carolinas, the magazine also includes the following: domestic and international travel, AAA discounts, insurance, car care, new cars, traffic safety and travel tips.

Magazines - Membership
1,160,000
6 per year
NA * Southeast Region
Yes
54
$63,000
56%

Specs
OnPage Full Page Specs: 7.00" X 10.00"
OnPage Half Page Specs: 7.00" X 4.88"

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.