JCPenney / Lifetouch Portrait Package Inserts

The market leader in studio photography. JCPenney Portraits by Lifetouch studios are in 45 states with over 415 locations. As a part of the Lifetouch, JCPenney Portraits by Lifetouch offers professional photography at a great value. Customers can preserve their images with unlimited free storage and easily share your memories with those you love. Portraits provides servicesfor all occasions including newborn, birthday, first communion, holiday, graduation, engagement, adult and family photography and photo greeting cards.

Annually, they distribute approximately 750,000 portrait packages. Advertiser inserts, limited to 2, ride along with the actual portraits. Demographics: 39% <30 & Under; 49% Only 1 Child, 51% More than 1 Child; 35% Children Aged 0-3, 41% 4-8, 35% 9-13.