Mason Easy Pay Catalog Blow-In
Data Card: Mason Easy Pay Catalog Blow-In
For
over 100 years, Mason Direct has
been building their reputation and tradition for excellence in footwear.
Mason sells more than 500 styles for men and women. These mature,
cost-conscious consumers have taken advantage of the Easy Pay Credit Plan to
purchase their desired footwear. Buyers have the option of using Mason's Easy
Pay program which allows for installment billing.
Consumer source: Direct mail & internet.
Presence of Teens: 5%+-
% of Internet Buyers: 25%
Consumer source: Direct mail & internet.
Presence of Teens: 5%+-
% of Internet Buyers: 25%
Catalog Blow-Ins
1,279,638
12 per year
National
Yes
100,000
50
$50,000
60%
1,279,638
12 per year
National
Yes
100,000
50
$50,000
60%
Specs
Insert Minimum Specs: 3.50" X 4.00"Insert Maximum Specs: 6.00" X 6.00"
Insert Max Weight: 0.15oz
For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.