Data Card: Minneapolis Insight News


Insight News started in 1974 as a color-cover magazine based in and serving Minneapolis' African American north side. In 1976 McFarlane, a 26 year-old media enthusiast purchased rights to Insight News in 1975 and began publishing as a community newspaper in 1976. Conceived as a free to the reader, advertiser supported newspaper, Insight News was at the forefront of a burgeoning neighborhood and community newspaper industry in Twin Cities.Insight News found its niche by providing concentrated distribution, both door-to-door and newsstand delivery, in communities that had least effective penetration by the daily newspapers. In addition, Insight News tackled tougher stories than its competitors, with a strident, yet, professional voice.

Newspapers
33,750
Weekly
MN * Minneapolis - Saint Paul

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.