Data Card: News America Co-op FSI


Branded to consumers as SmartSource, this is a weekly consumer-branded newspaper insert offering advertising and coupon promotions, delivered in over 1,600 newspapers in the U.S. and is one of three companies in the United States (the other two are Valassis Communications and Insignia Systems, Inc.) that control almost all the in-store ads and grocery coupons in the United States.

Packaged Goods driven Sunday supplement 
Grocery coupons
Direct Response Offers
Zone selectable


Co-op FSIs
72,041,000
46 per year
Zip Code, Zone, Market, State, Regional
1,000,000
50
$75,000
56%

Specs
OnPage Full Page Specs: 6.44" X 10.50"
OnPage Half Page Specs: 6.44" X 5.19"
Front Cover Specs: 6.44" X 9.88"
Back Cover Specs: 6.44" X 10.50"
Insert Minimum Specs: 5.00" X 7.00"
Insert Maximum Specs: 10.00" X 12.00"

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.