Signatures PIP

This sizable package insert program of over 400,000 per year, reaches primarily mature female buyers who have purchased a variety of general merchandise products for many senior interests including: kitchen products, home decor items, grandchild-oriented items, leisure items, clothing, jewelry, health and personal care items.
Loyal mailers and new mailers alike, enjoy using and testing this program for all sorts of offers in many categories each year.
Average Unit of Sale: $60

Category: Package Inserts
Print Circulation: 33,333
Print Frequency: 12 per year
Purchase Level: National
Name List: Yes
Insert Minimum: 25,000
Average HHI: $45,000
Percent Female: 80%