Data Card: Tronc Partnerships


This program was created to drive subscribers to their major market newspapers through electronic swaps.

Properties include: Los Angeles Times, Chicago Tribune, The Morning Call (Allentown, PA), Orlando Sentinel, Hartford Courant, Sun Sentinel (South FLA), The Baltimore Sun, Daily Press (Newport-News, VA), and The San Diego Union-Tribune.

Tronc is open to various types of partnerships including but not limited to:  Email and/or postal list exchanges Advertising Exchanges Allowing partners to use a subscription offer as a premium or gift Monetary deals in for access to your customer base The program has a total of 1,918,910 emails. There's a cap of one advertising and one marketing email per week, so the inventory available for a given day may be less than total list size. 

Demographic selects/overlay categories: Zip Code, DMA, Gender, Age Range, Education, Marital Status, Ethnicity, Travel Interest (Yes or Unknown), Household Income, Number of Children, Interests: (Arts & Entertainment o Auto o Charity o Dining o E-Commerce o Education o Entertainment o Family o Finance o Government o Health o Luxury o Nightlife o Publishing o Real Estate o Retail o Sports o Travel

Digital
1,918,910
52 per year
National
76%

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.