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Let's Talk About Stuff.
Our Blog
Our goal in posting our blogs is three fold: To introduce timely industry news that is relevant to our clients; to post items we find interesting and entertaining, and finally, to give you a glimpse of TSW US “Behind the Curtain”. We take the business aspects of what we are doing very seriously, but we like to have fun, hopefully that shines through here.
Our Blog is a puzzle being assembled. Sometimes the individual pieces of the puzzle don’t look like the whole picture once completed – You have to keep adding pieces one at a time to make the image clear. We hope you keep coming back to see how the TSW US puzzle takes shape.
Art Tuesday Yarn Art
11/12/2014
Its Art Tuesday at Elarbee Media. We thought we would go interactive on this week's post. This is a piece of art we have over our sofa in the lobby. Who else loves yarn art?!
New Website Launch Tat3dUSA
11/10/2014
Elarbee Media is proud to announce the launch of a new brochure site for Tat3DUSA. Tat3DUSA offers three dimensional training dummies for the military and law enforcement communities. They also produce lightweight models for shooting ranges, and personal use. We are excited to partner with them as they roll their products into the US market.
New Website Launched AutoHelpine
11/05/2014
Elarbee Media is proud to announce the launch of another new client website AutoHelpLine.com.
Happy Holiday it is Halloween
10/31/2014
Elarbee Media wishes everyone a safe and happy Halloween!
Happy Halloween - Cocktail Friday
10/31/2014
It is Cocktail Friday at Elarbee Media. We are excited to share a Halloween inspired cocktail with you that also allows us to celebrate our new relationship with Tat3dUSA, manufacturer of tactical training equipment - including zombie heads. The Zombie 1 oz Unsweetened Pineapple Juice, Juice of 1 Lime Juice of 1 Orange 1 tsp powdered sugar ½ oz. Apricot Brandy 2 ½ oz. Light Rum 1 oz Jamaican Rum Passion Fruit Syrup ½ oz of 151-proof Rum That is one sweet and loaded cocktail, but we are celebrating. Watch for more as we launch their new US website and ad materials in the coming weeks.
Throwback Thursday Smirnoff Halloween
10/30/2014
For Throwback Thursday, I wanted to take look at Halloween advertising since we are so close to the holiday. I found this Smirnoff ad, which screams retro (because it’s from 1968). I think holiday advertising in general allows for a lot of creativity, but for a holiday like Halloween, it allows for a lot of fun with a lot of forgiveness mixed in. Can you still hide behind a holiday to amp up the edginess in your ads? What can you get away with in today’s culture? One thing is for sure, brands continue to embrace the opportunity to tie in with a milestone, and try their best to deliver on the theme with wit
Business Travel and Attitude
10/29/2014
Business Travel is less than glamorous. That said, I count myself very lucky every time I open a window on a flight and look down to see something new. I am constantly amazed at how many places even within the 50 contiguous states that I have not been exposed to. There is nothing like stepping on soil you’ve never stepped on before to expand you horizons as a person (except maybe stepping on the same old soil with a different attitude).
Wisdom Wednesday - Orson Welles on Style
10/29/2014
I’ve certainly been kicked in the teeth enough by now to know my own character. Sometimes I am surprised by hearing other people’s perceptions though. This is my all time favorite quote about me, Kelly Elarbee, as a business person: “Kelly, you are the most successful, completely inappropriate person that I know.” Note that being “completely inappropriate” is the named character element here. I prefer to think of myself as direct in a special Kelly way. Now I just need to sign Paul Mason as a client and I’m all good.
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Art Tuesday 6 Bones for Halloween
10/28/2014
Its Art Tuesday at Elarbee Media. Here is our spooky and yet refined Halloween Week selection. It is titled the 6 of Bones. At first you don't notice the creepy sixth finger because the graphic detail of the hand itself is so stunning. It is subtle enough to elude your first glance. What does this mean for business? Take a closer look. Things aren't always what they appear. Sometimes they are better, sometimes worse, sometimes
just not what you thought. We don't stop to test our assumptions often enough, we assume, and move forward. Always validate.
October 27th is American Beer Day!
10/27/2014
How awesome it is to have a holiday celebrating something so easy to love! As an advertising agency, Elarbee Media recognizes the contribution the Brewing industry makes to our overall health (as an industry, not our personal livers). From the tear- jerker ads with the Clydesdales, to the debate on Tastes Great vs. Less Filling they show us how branding should be done. Some beer ads are so resonant with our sense of ourselves as Americans that they appeal even to those that don’t imbibe. I’m thrilled to raise a toast to American Beer, and all that it has done for the American advertising community. Here’s to American Beer!